FAQ

WHAT DOES SEO MEAN?

A.

Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine’s “natural” or un-paid (“organic”) search results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users. SEO may target different kinds of search, including image search, local search, video search, academic search,[1] news search and industry-specific vertical search engines.

SuperMedia’s Internet marketing strategy, SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience. Optimising a website may involve editing its content, HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines.

Q?

IS IT TRUE THAT PRINT DIRECTORIES ARE DEAD?

A.

Absolutely Not! Print directories are still relevant today. Many people’s main reference is still a print directory. It is delivered to all homes in your local area and is handy with not just business advertising but local information and local maps and doesn’t require internet access nor does it need to be turned on and best of all it’s FREE and convenient.

Q?

WHAT MAKES SUPERMEDIA DIFFERENT TO ALL OF THE OTHER MARKETING COMPANIES THAT CONTACT ME?

A.

We’ll Examine Your Unique Business Needs

Your business is unique, and so are your local marketing needs. Rather than offer one-size-fits-all solutions, we feel it’s important to take the time and determine exactly where your needs lie so we can offer solutions that address them specifically.

We’ll Build An Advertising Campaign Tailored To Your Business

Based on your company, your market, and your location, our experienced consultants will work with you to come up with the right advertising and promotion strategy for your business. From custom websites to search marketing solutions, we can help you attract the kind of local business you’re looking for.